News - May 2010

Difficult Choices Can Lead to Second-Guessing by Consumers

05/27/2010

Consumers find it is easy to question their purchase decisions. ... read more

Wrinkles Are Scarier Than Skin Cancer for Young Women Tanners

05/27/2010

Warnings about a ruined appearance is best way to reduce tanning salon visits. ... read more

How Companies Can Avoid the ‘Tiger Woods’ Effect

05/18/2010

A new study in the Journal of Consumer Research examines different ways to secure brand loyalty. ... read more

‘Impulse’ Purchases May Not Be So Impulsive

05/10/2010

Pitt researchers find that consumers often plan for unplanned purchases. ... read more

‘Socialism’ Not So Negative, ‘Capitalism’ Not So Positive

05/06/2010

Them’s fightin’ words. But what do they really mean? And what do we think they mean? ... read more

Services

We foster intellectual curiosity and innovative approaches to finding solutions.

View our services

Contact

Give us a call, an email, a fax or stop in to say hello!

Contact us

Join a Survey Panel

Members are eligible for cash drawings 2-3 times a month!

Sign up today!