Pew Internet and American Life Project
In its first standalone measure of smartphone ownership, the Pew Internet & American Life Project finds that one third of American adults—35%—own smartphones. The Pew Internet Project’s
May survey found that 83% of U.S. adults have a cell phone of some kind, and that 42% of them own a smartphone. That translates into 35% of all adults. Our definition of a smartphone owner includes anyone who falls into either of the following two categories:
And here’s how they feel about their devices:
Smartphone adoption is highest among the affluent and well-educated, the (relatively) young, and non-whites
Several groups have higher than average levels of smartphone adoption, including:
Mobile phones are a main source of internet access for one-quarter of the smartphone population.
Some 87% of smartphone owners access the internet or email on their handheld, including two-thirds (68%) who do so on a typical day. When asked what device they normally use to access the internet, 25% of smartphone owners say that they mostly go online using their phone, rather than with a computer. While many of these individuals have other sources of online access at home, roughly one third of these “cell mostly” internet users lack a high-speed home broadband connection.
Read more here.