Strategic Marketing & Research, Inc., (SMARI) has conducted numerous studies for Cook Medical, including in the areas of Brand Awareness, Customer Segmentation, and Product Development Testing.
SMARI “is a valued partner with almost a consultant type nature about them,” says John Brumleve. Jim Ittenbach and Connie Alexander “learned our business from the ground up, and learned it very quickly.”
“We value their expertise with survey design and analysis.”
They were “always open to suggestions, and worked with us to chart the best solutions,” says Brumleve.