For over 35 years, SMARI has been providing market research to businesses like yours. We give you thoroughly researched, actionable insights that help inform your business decisions and lead the pathway to profitability.
Our Approach
We begin with a simple question – why do we need research? We will help find the underlying need and fully invest in understanding your business needs, questions, and strategies so our market research can enable the best business decision making. From the beginning, our team of professionals will use cutting-edge research techniques to design the study, collect the data, analyze the results, and uncover the insights to help you find your “Ah-ha Moment”. With over 35 years of experience and growth, we still provide our clients with personalized market research.
SMARI partners with agencies to create the data, validation, & research that informs creative work.
Fortunately, SMARI has provided answers to marketing questions for our Retail clients for over 30 years.
Education in the U.S. is a dynamic space where reinvention is continuous.
The financial industry is changing with new technology and a new type of consumer.
SMARI has partnered with many clients in healthcare from hospital branding to medical device testing.
Developing the right product is at the heart of our research for our manufacturing clients.
Our clients in the not-for-profit ring have a special place in our hearts.
Clients Transformed Into Partners
We help clients get the research they need that helps them
make better business decisions.
SMARI provides insights through our blog posts written by our team of experts.
Millennial making a major impact The company, SMARI, has been around longer (36 years) than its president – 33-year-old Katie Ittenbach. But she is clearly […]
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Consumers determine if your marketing message delivers value in seconds. Miss the mark; they’re gone! The essence of the message delivered must provide relevance; tailored […]
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I am a market research professional with over 25 years of experience. And I have tattoos. A full sleeve in fact. As I am sure […]
Read PostMarket Research always starts with a simple question. What's yours?
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