From the Researchers

Solutions
Your Custom Research Solutions

Each research question in then transformed into a business objective that becomes the north star for creating a customized research solution. While no two projects are exactly alike, SMARI’s expertise can be categorized into these research solutions.

View All Solutions
Brand Research

Usage & Attitudes

Innovation & Optimization

Customer Experience & Journey

Segmentation & Targeting

Positioning & Messaging

Qualitative Research
Industries
We Specialize in Strategic Research

We see the big picture from B2B to B2C. The cross pollination of insight across industries makes the research stronger, fresher, and more valuable for clients. We understand the internal leadership team and the strategic objectives that disseminate from manufacturing to distribution to retail. See how we have helped clients across all industries.

View All Industries
B2B

Consumer Goods & Services

Education

Financial & Professional Services

Food, Beverage, & Hospitality

Healthcare

Marketing, Advertising, & Agencies

Nonprofit
About
We are SMARI

Although research is constantly changing and advancing, the heart of what we do for our clients has never changed. We provide quality research solutions and strategic outcomes that give our clients the confidence to move forward and drive change.

About SMARI
Why SMARI

Our Approach

Our Story

Meet the Team

Careers
Insights

What We're Saying

See the latest from SMARI from team events to shared industry knowledge.

Read Latest Articles

Market Research vs. Super Bowl Ads: Or, How Brands Avoid Spending $10 Million to Become a Meme

SMARI: The Secret Menu Item Smart Brands Quietly Rely On

How Custom Research (aka SMARI) Helps During a Downturn

Solutions
Your Custom Research Solutions

Each research question in then transformed into a business objective that becomes the north star for creating a customized research solution. While no two projects are exactly alike, SMARI’s expertise can be categorized into these research solutions.

View All Solutions
Brand Research

Usage & Attitudes

Innovation & Optimization

Customer Experience & Journey

Segmentation & Targeting

Positioning & Messaging

Qualitative Research
Industries
We Specialize in Strategic Research

We see the big picture from B2B to B2C. The cross pollination of insight across industries makes the research stronger, fresher, and more valuable for clients. We understand the internal leadership team and the strategic objectives that disseminate from manufacturing to distribution to retail. See how we have helped clients across all industries.

View All Industries
B2B

Consumer Goods & Services

Education

Financial & Professional Services

Food, Beverage, & Hospitality

Healthcare

Marketing, Advertising, & Agencies

Nonprofit
About
We are SMARI

Although research is constantly changing and advancing, the heart of what we do for our clients has never changed. We provide quality research solutions and strategic outcomes that give our clients the confidence to move forward and drive change.

About SMARI
Why SMARI

Our Approach

Our Story

Meet the Team

Careers
Insights

What We're Saying

See the latest from SMARI from team events to shared industry knowledge.

Read Latest Articles

Market Research vs. Super Bowl Ads: Or, How Brands Avoid Spending $10 Million to Become a Meme

SMARI: The Secret Menu Item Smart Brands Quietly Rely On

How Custom Research (aka SMARI) Helps During a Downturn

From the Researchers

Market Research vs. Super Bowl Ads: Or, How Brands Avoid Spending $10 Million to Become a Meme

Read Article

Your Custom Research Solutions

We Specialize in Strategic Research

We are SMARI

What We're Saying

Your Custom Research Solutions

We Specialize in Strategic Research

We are SMARI

What We're Saying

From the Researchers