We are proud to announce that SMARI has been named among the “Top Full-Service Research Companies” by Quirk’s, the leading resource for market and consumer insights professionals.
In its November 2025 feature, Quirk’s spotlighted the top full-service research firms that deliver end-to-end market research capabilities, from design and recruitment to analysis and reporting, across both qualitative and quantitative methodologies. Being included on this list confirms that SMARI meets the highest standards of methodological rigor, project breadth, and data-driven insights that global brands and innovators demand.
This recognition reflects our commitment to:
- delivering comprehensive, customized research solutions (qualitative, quantitative, hybrid)
- leveraging deep industry knowledge and advanced analytics to drive strategic decision-making
- providing clients with clear, data-backed insights to inform product development, go-to-market strategies, and customer experience initiatives
“We believe that high-impact decisions start with great insights. SMARI has long maintained that our goal is to embed ourselves in our clients’ reality and to guide change while inspiring confidence. Being recognized by Quirk’s underscores our dedication to excellence and innovation,” said Katie Ittenbach, CEO.
If you’re looking for a trusted research partner capable of designing and managing projects from survey design through analysis and strategic recommendations, let’s connect.


