Temple University Personalized email advertisements are far more likely to repel customers than to endear them, according to a study led by a Temple University […]
University of Rochester Medical Center Do rebelliousness, emotional control, toughness and thrill-seeking still make up the essence of coolness? Can performers James Dean and Miles […]
Michigan State University News Bureau Married people may be happier in the long run than those who aren’t married, according to new research by Michigan […]
American Psychological Association The times are changing, and not necessarily for the better when it comes to giving back to society, according to 40 years […]
Discovering the interconnectedness of consumer behavior, dispositions and brand emotional engagements - this is where the magic takes placed and opportunity prevails.
